NUMBER Two phone company Optus has set its sights on the fixed-line telecommunications market with the launch of capped monthly plans that bundle voice and broadband services.
For one fixed-price a month, the company's new Optus Fusion Cap gives customers unlimited local and national landline calls, unlimited calls to Optus mobiles, and a broadband connection with no excess download charges.
The capped packages – which range from $69 to $99 – include the cost of line rental.
Optus Fusion will be available to customers on the Optus Direct (Unbundled Local Loop) network and on Optus' cable network.
The Optus Direct service is planned to reach 366 exchanges by the end of the 2008 financial year. When it is completed, 3.9 million Australian homes will be able to take advantage of the new Optus Fusion caps.
The $69 cap plan gives customers the telephony package with 2GB of broadband data, while the $99 cap gives the customer the telephony package, a wireless modem and 20GB of broadband download.
"Optus Fusion is a powerful demonstration that Optus is committed to offering new and existing customers sensational value, while we continue to grow our fixed subscriber base and improve our scale on the Optus network," said Optus' consumer managing director Warren Hardy.
"The fixed line market can now enjoy the type of competition that the mobile market has enjoyed for some years. Caps allow people to use their services more, for a fee that is well below what most people would be paying today," Mr Hardy said.
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Wednesday, August 22, 2007
Optus offers first phone-broadband cap plans
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